Accelerating innovation
To help advance the travel industry with next-gen solutions, Sabre is building a cloud-based technology environment to unlock greater efficiencies and new capabilities. Learn how this digital transformation benefits you.
Explore the path to offers and orders
To help advance the travel industry with next-gen solutions, Sabre is building a cloud-based technology environment to unlock greater efficiencies and new capabilities. Learn how this digital transformation benefits you.
Seamless retailing, distribution and fulfillment
Together, we make travel happen
We are a software and technology company that powers the global travel industry. With decades of revolutionary firsts, our team of experts drive innovation and ingenuity in the industry. Learn more about how we help customers operate more efficiently, drive revenue and offer personalized traveler experiences with next-generation technology solutions.
Industries
We partner with airlines, hoteliers, agencies and other travel partners to retail, distribute and fulfill travel. Select your industry below to learn more.
Airlines
Agencies
Corporations
Hoteliers
Travel Suppliers
Developers
Alaska Airlines is delighted to build on our existing agreement with Sabre, our trusted and long-term technology partner.
Navin Chellaram, General Manager, Cathay Pacific
We are confident that the flexible and intelligent nature of Sabre solutions…..will enable us to be more efficient and offer a modern retail experience that enables personalized travel at scale to better serve our customers
Jiri Marek, General Manager Commercial and Strategy, Air Serbia
Innovation
Sabre is investing in next-generation technology applications that will advance the intelligence behind our products and services, such as artificial intelligence, machine learning, and real-time data and analytics.
Latest News
Industry leading articles, announcements, research, expert insights and newsroom updates on the cutting edge trends, stories and innovations shaping the future of travel.
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2023-11-07
Global Responsible Tourism Award Winners Showcase Best Practice
Community-led excursions in Cape Town, glass recycling as a tourist attraction in Eswatini and agriculture connections in India are among the inspiring winners of this year’s Global Responsible Tourism Awards which showcase the world’s change makers to encourage more responsible tourism. Sabre will become sponsors of the 2024 awards and as such were invited to be part of the international judging panel who were given the tough job of selecting the winners, recognising changemakers, both large and small, who are creating positive impacts.
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2023-10-25
Sabre takes hotel guest services to a new level by integrating WhatsApp with Nuvola
SOUTHLAKE, Texas – June 26, 2023 – Sabre Corporation (NASDAQ: SABR), a leading software and technology provider to the global travel industry, announced the integration between Nuvola, its task management and guest engagement software, and the renowned messaging platform WhatsApp. Hotels using Nuvola’s Guest Chat module now have the option to choose between SMS messaging or WhatsApp to power their real-time communications with guests. With over two billion users across 180 countries, the integration with WhatsApp provides hoteliers with a powerful tool to offer a differentiated and seamless guest experience.
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2023-10-18
Rethink your agency operations to achieve modern retailing success
Modern travel retailing, enabled by offers and orders and enhanced with AI/ML solutions, presents new ways for agencies to interact with customers. It also means new processes, increasingly fragmented content, shopping-led instead of schedule-led workflows, and the eventual end of the PNR. To minimize disruption and build a future-proof business, agency leaders need to consider how they operate.
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2023-10-16
Building a strategy for modern agency retailing success
Modern travel retailing, enabled by offers and orders and enhanced with AI/ML solutions, presents new ways for agencies to interact with customers. To capitalize on new opportunities and stay competitive, agency leaders should consider implications to their tried-and-tested business strategies.
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2023-10-12
Rethink your agency operations to achieve modern retailing success
Modern travel retailing, enabled by offers and orders and enhanced with AI/ML solutions, presents new ways for agencies to interact with customers. It also means new processes, increasingly fragmented content, shopping-led instead of schedule-led workflows, and the eventual end of the PNR. To minimize disruption and build a future-proof business, agency leaders need to consider how they operate.
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2023-08-01
Sabre announces agreement with Capillary Technologies to help airlines and hoteliers delight travele
Airlines and hoteliers across the globe are now able to utilize the power of Sabre and Capillary’s advanced solutions together by integrating Capillary’s sophisticated loyalty tools with their existing Sabre technology
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2023-07-12
Sabre acquires e-commerce provider Techsembly to expand and accelerate its hospitality retailing sol
Agreement will accelerate Sabre’s vision to provide unlimited capabilities for retailing in hospitality, allowing hoteliers to sell anything across channels
